Direct mail is not simply “advertising.” To be effective, a direct mail piece must ask your client or prospect to take action. With this in mind, Media Graphics Inc.works with our clients' marketing staff to coordinate the needed lists, oversee the printing of the project and see that the mail house fulfills it’s portion of the agenda. Printing companies simply print a piece and then send it along to the customer. This leaves your staff with the added responsibility of coordinating with a mail house and having to supervise until the project has been mailed.